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Brand: Free Press
John P. Kotter shows with compelling evidence what leadership really means today, why it is rarely associated with larger-than-life charismatics, precisely how it is different from management, and yet why both good leadership and management are essential for business success, especially for complex ..
N5,670
Ex Tax:N5,670
Brand: Free Press
In this long-awaited book from the world's premier brand expert and author of the seminal work Building Strong Brands, David Aaker shows managers how to construct a brand portfolio strategy that will support a company's business strategy and create relevance, differentiation, energy, leverage, and c..
N8,100
Ex Tax:N8,100
Brand: Free Press
Now an essential part of international business thinking, Competitive Advantage takes strategy from broad vision to an internally consistent configuration of activities. Its powerful framework provides the tools to understand the drivers of cost and a company's relative cost position. Porter's value..
N16,200
Ex Tax:N16,200
Brand: Free Press
This revised edition of Robert Jolles’s classic book on sales technique features brand new material throughout, including illustrations, teaching aids, coaching techniques, and true implementation strategies! When you have a process, you have a way of measuring what you are doing. When you can measu..
N4,860
Ex Tax:N4,860
Brand: Free Press
For thirty-five years and through thirteen editions, Jim Henslin's Down to Earth Sociology has opened new windows onto the social realities that shape our world. Now in its fourteenth edition, the most popular anthology in sociology includes new articles on our changing world while also retaining it..
N8,910
Ex Tax:N8,910
Brand: Free Press
When Ego Psychology and Social Work Practice was first published in 1984, it met the challenge of filling a void in the field. A decade later, it is still being widely used in the classroom and by practitioners and supervisors. While ego psychological theory still holds a preeminent position in cli..
N9,720
Ex Tax:N9,720
Brand: Free Press
Henry Mintzberg revolutionized our understanding of what managers do in The Nature of Managerial Work, his landmark book. Now in this comprehensive new volume, Mintzberg broadens his vision to explore not only the function of management, but also that of the organization itself and its meaning for s..
N8,100
Ex Tax:N8,100
Brand: Free Press
As acclaimed author and lecturer Dylan Evans reveals in his latest work, there is a special kind of intelligence for dealing with risk and uncertainty. But shockingly, many people in positions that require high risk intelligence - doctors, financial regulators, and bankers, for instance - seem unabl..
N4,860
Ex Tax:N4,860
Brand: Free Press
As often reported in Business Week and Fortune, most large companies today concede that their cost systems are desperately obsolete. In this eagerly awaited book, John Shank and Vijay Govindarajan, nationally known experts on the strategic use of cost information, address head-on the fundamental con..
N4,800
Ex Tax:N4,800
Brand: Free Press
How did a pioneering company in the semiconductor industry not only survive but thrive in the face of the explosive change and upheavals that forced it to transform itself twice in the course of its thirty-year history? The answer lies in the quality of its strategy-making process, contends leading ..
N8,496
Ex Tax:N8,496
Brand: Free Press
In this revised and updated edition of Steven Landsburg’s hugely popular book, he applies economic theory to today’s most pressing concerns, answering a diverse range of daring questions, such as: Why are seat belts deadly? Why do celebrity endorsements sell products? Why are failed executives paid..
N4,860
Ex Tax:N4,860
Brand: Free Press
This thoughtful and practical guidebook to developing a market-driven organization with many fresh examples, is a solid compilation of the best thinking, practice, and research, written by the world's leading authority on the subject...
N5,670
Ex Tax:N5,670
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